London's creative, collaborative, full-service,
media neutral marketing and
communications consultancy.

The Power of Collaboration

Campaign

WITHOUT SPACE+LIGHT

Client

THE ROYAL INSTITUTE OF BRITISH ARCHITECTS

Launch

WITHOUTSPACEANDLIGHT.COM

Featured On

Media

Campaign Launch

Deliverables

CAMPAIGN STRATEGY / CREATIVE CONCEPT / WEBSITE / SHORT FILM WITH KEVIN McCLOUD

Synopsis

COLAB developed the campaign concept and content strategy for the issue at hand: the impending Government public consultation on improving UK housing standards. We needed to create an effective call to action to mobilise people to demand more space and light in their homes.

Working with the RIBA, we created a truly integrated digital campaign with strong PR hooks, utilising every opportunity to create awareness using social media channels, the press and Kevin McCloud. We even got Stephen Fry tweeting about it – more than once!

Short-listed for a CIPR Excellence award.

Concept: COLAB_ing, to COLAB

Collaborating with exceptional creative people to respond to your brief. We will work with your organisation to create an effective campaign, on time and on budget. COLAB exists to respond to the needs of the 21st century client.

Our Clients

Ethical Marketing

Our mission is to use our marketing powers for good, instead of evil.

Creative & Collaborative

We collaborate with incredibly talented creative people and we collaborate with brands, agencies, organisations and small businesses to create the perfect marketing campaign.

Full Service & Media Neutral

COLAB_London was founded to respond to today's brand needs and consumer demands. We collaborate with a group of marketing revolutionaries, there is no hierachy – just beautiful teamwork and great results.